Head & Shoulders

Head and Shoulders Television Advert:

Dandruff is not a very pleasant topic and no one wants it. The initial thinking behind the advert was that dandruff can be controlled if you buy Head & Shoulders products. If we all accepted dandruff for what it is and try and make use of it you would get really arbitrary and humorous uses for it such as the office party snow in this advert. The message is that dandruff is not something you should have to live with – so get rid of it before it gets too bad. It adds some comic relief to a dirty topic.

The story:

A staff Christmas party takes a turn when the viewers discover the fake snow falling in the office comes from an unpleasant source – a dry scalp

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